Articles
More articles
How to Choose a Marketing Agency as a Contractor: Questions to Ask and Red Flags to Avoid
TL;DR: Most contractors who get burned by a marketing agency never asked the right questions before signing. This guide gives you the exact questions to ask, the red flags that should stop the conversation, and what a legitimate contractor-focused agency looks like in...
Marketing Agency vs. In-House Marketing: Which Is Right for Your Contracting Business?
TL;DR: Hiring an in-house marketer feels cheaper than it is once you add benefits, tools, and management time. A specialized agency gives you a full team for less cost and starts faster. For most Houston-area contractors doing $1M–$20M, an agency built for the trades...
Angi, Thumbtack, and HomeAdvisor vs. Google Ads: Which Is Better for Contractors?
TL;DR: Angi, Thumbtack, and HomeAdvisor sell shared leads — you compete against three to eight other contractors for the same prospect. Google Ads and Google Local Services Ads put your business in front of homeowners who are actively searching right now, with leads...