Articles
More articles

CRM for Contractors: How to Stop Losing Leads in Your Sales Pipeline
TL;DR: A CRM (customer relationship management system) tracks every lead from first contact to closed job, so nothing gets forgotten in a busy contractor’s schedule. This guide explains how CRMs work, what they cost, and when a Houston-area roofing, HVAC, or home...
Call Tracking for Contractors: How to Know Which Marketing Is Actually Working
TL;DR: Call tracking assigns a unique phone number to each marketing channel so you can see exactly which ads, SEO efforts, or campaigns generate real phone calls. For contractors, this matters because most leads still come in by phone, not web forms, and without...

Contractor Marketing Agency Pricing: What You Should Expect to Pay
TL;DR: Contractor marketing agencies typically charge $1,500 to $5,000+ a month for SEO and 10-20% of ad spend for paid media management, on top of the ad budget itself. Prices vary by trade, market competitiveness, and scope, so Houston and Orlando-area contractors...
