Preston Toor
4 Practical AI SEO Moves That Get Contractors Chosen
AI SEO for contractors: four steps, complete your Google Business Profile, publish project pages, add schema, and boost reviews.
3 WordPress Build Paths That Turn Contractor Traffic Into Leads
Turn site visits into estimates. Practical WordPress builds for contractors with estimate capable forms, local schema, and block based architecture.
Win Map Pack Leads in 90 Days with Roofing Local SEO
Prioritize your Google Business Profile, reviews, and storm insurance pages. Use a 90 day roadmap to win map pack leads and capture surge demand.
Hit 30 Conversions Before Roofing Brand Bidding for Owners
Only test competitor bids after you’re closing 30 or more non‑brand conversions a month. Run a 30‑day, budget‑capped pilot with dedicated landing pages,...
Build Paused Weather Based Ads for Roofers That Match Crew Capacity
Set up paused weather based campaigns, automate NWS triggers, and cap spend to match crew capacity. Flip storm ads into booked inspections.
Contractor Website Speed: 4 Weekend Fixes to Hit LCP Under 2.5s
Compress and preload hero images, remove heavy page builder code, enable a CDN, and defer nonessential scripts to cut LCP under 2.5s and win leads.
One Hour a Month: Roofing Video Marketing That Actually Wins Calls
One hour a month roofing video marketing system: six repeatable formats you can batch, plus a Results Digital case study that shows how to turn views into...
60 to 90 Day Playbook: Roofing Seasonality Trends for Contractors
Actionable playbook for roofing contractors: a 12 month operations checklist, 60 to 90 day campaign timing, NOAA and industry signals, and a $60 million...
Why a $35 Lead Can Cost $800: Roofing Lead Costs 2026
2026 US roofing lead costs and cost per signed job math show a $35 CPL can equal $800. How response time and rotation slot increase cost.